www.rutasaerobicas.com.ar is a website based on two main concepts “collaborative interaction” and “collective intelligence”. Its interface allows users to select a map of any city in the world, and then mark and lay out tours which we have called “Aerobic Pathways”. They can also interact with a community of active users discussing routes or any other related info. The default city map in the site at the moment, is Rosario, Argentina, our city. Altought as the site use a Google Maps platform, any city map in the world can be selected.
Users can label their routes based on the way they tour them; the available categories are: Hiking, Running, Biking, Rollers and Wheel Chair. The site allows you to assign a name to each Aerobic Pathway, provide a description of it and even illustrate it with multimedia elements in order to provide useful references to other users that may be interested.
The interaction between users is one of the main points of our project, so it is possible for members to comment on each route allowing them to bound and form an active community.
This paper expresses the theoretical and practical approach that the Aerobic Pathways team built for the realization of the project, it draws a journey that begins with the abstract conception of the project following through all the different stages of development of the site and the community.
Finally, we develop some ideas about the different ways to view and concibe our project, using as support concepts from various authors that address to issues related to: virtualization, urban space, cultural consumption, symbolic construction and communication.